Marketing Plan

Print Media Marketing:


HOMES AND LAND Magazine
Dade County and Web Publication:

We make it easy for online homebuyers to find your advertised listings. HomesAndLand.com is promoted through a variety of media including links and banners across the Internet, print ads in major publications, and national television commercials. Consider the marketing mix that drives traffic to HomesAndLand.com.
HomesAndLand.com is also promoted on approximately 60 million Homes & Land Magazines annually. It all adds up to extraordinary exposure for you and your inventory on HomesAndLand.com. Extraordinary exposure, extraordinary Results.

SOUTH FLORIDA MARKETPLACE PUBLICATION
Effectively covers Miami-Dade and South Broward
Over 30,000 copies distributed every week of the month to over 450 locations including, Publix, Blockbuster, Bally’s TotalFitness, Sedanos and more.

NYTIMES.com
The New York Times online, ranked as the #1 newspaper website in the world, recently redesigned its Real Estate website. With the new and exciting format changes, we will increase our traffic beyond the current 31 Million page views in this section.

If you are looking to promote your listings, NYTimes.com/realestate can help you reach qualified homebuyers with an average household income of more than $144,000 per year. Each session runs for 2 weeks and is also promoted on the USCONDO EXCHANGE web site.

Direct Mail Marketing

“Just Listed” Postcards
Your neighbors often know of someone who would like to move into the area which is why we blanket a large area surrounding your home with “Just Listed” post cards.

“Just Sold” Postcards
Notifying your neighbors that a property sold in the area to help better stabilize the market and assist in getting the word out that properties are Selling!

E-mail Marketing

E-mail Blast to Top South Florida REALTORS®
I have an excellent relationship with most of the top Buyer Specialists in the area which allows me to send them a special notice about your home for faster sales.

E-mail Blast to Database of Perspective Buyers
My staff and I maintain a database of prospective active home buyers who will immediately hear about your home via e-mail which results in driving even more home buying interest.

Web Marketing:

Custom Virtual Tours
Your home is unique and I highlight its best features by using the very latest in multimedia virtual home tours which generate very strong inquiries.

Enhanced Listing on HomesAndLand.com, Happymiamihome.com, www.beachfrontonline.com, NYTIMES.com
We receive numerous visitors each day which means placing your home on my site gives it a significant property marketing advantage.

Enhanced Real Estate Listing on REALTOR.com
REALTOR.com is the #1 location potential home buyers look for property online and I make sure your home listing there is enhanced to stand out from the other properties.

Post on Yahoo Real Estate Classifieds
To maximize your home’s online exposure I also make sure it gets prominently listed on other major sites that potential home buyers are likely to visit such as this one.

Post on Google Base
To maximize your home’s online exposure I also make sure it gets prominently listed on other major sites that potential home buyers are likely to visit such as this one.

Post on Craigslist.com
To maximize your home’s online exposure I also make sure it gets prominently listed on other major sites that potential home buyers are likely to visit such as this one.

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©2012  Katya Hubbard / Beachfront Realty, Inc., Realtor
18205 Biscayne Blvd
Suite 2205
Aventura, FL 33160

direct: 954.559.8467
office: 305.933.3377
fax: 954.530.7271
email: info@happymiamihome.com